Yoast SEO is in the market for a long time and it has already established a user base with over 5 million active installations. There is a strong foundation for the Yoast SEO plugin trusted by millions of creators around the world. This proves that Yoast SEO is undoubtedly the best plugin in the market.

On the other side of the game, there is a Rank Math, which is kind of new in the market but this plugin is gaining positive reviews from the users. With its handful of features, its popularity is rapidly growing in the SEO industry.

This brings us confusion that to which one is the best SEO plugin for a WordPress website? Why should you use Yoast or Rank Math?

In the previous post, we have compared the two plugins Yoast SEO vs All in One SEO Plugins in detail. In this article, we are going to compare two of the top SEO plugins, Yoast and Rank Math. 

How Does Plugin Help a WordPress Website?

SEO plugins themselves are not enough to maintain the overall SEO strategy. These plugins just guide a content creator while creating content. The basic guidelines like title text, meta description, keyword density, content readability, image alt text, length of the content, and many more. Basically, SEO plugins help you optimizing content for search engines like Google, Bing, Yandex to outrank your competitors, better known as On-Page SEO.

These plugins also help to create an essential file like robots.txt,  sitemap.xml. The plugin automates your WordPress SEO, helps you optimize your posts, and gets you ranked higher.

Yoast SEO Introduction

Yoast SEO plugin is one of the best and most downloaded WordPress plugins as of now. This WordPress SEO plugin helps you with your search engine optimization. Since its launch time back in 2008, Yoast has helped millions of people all across the world.

Yoast SEO does everything in its power to please both visitors and search engine spiders. A dedicated team of developers, testers, architects, and SEO experts works daily to improve the plugin with every release.

So, basically, Yoast SEO is for a business owner, professional blogger, a content creator, a developer, or an SEO expert. It helps you keep your website in perfect shape.

Core Features of Yoast SEO Plugin

• The SEO analysis
• Readability Analysis
• Snippet preview for Desktop and Mobile
• The most advanced XML Sitemaps functionality at the push of a button.
• Full control over site’s breadcrumbs
• Canonical URL to avoid duplicate content
• Indexables feature introduced from 14.0 version

Premium [paid] Features

• Social previews
• Insights tool for focused keyword/keyphrase
• Article optimization for synonyms and related keyphrases
• Automatic internal linking suggestions and many more

Pros and Cons of Yoast SEO Plugin

Yoast SEO plugin is as popular as it offers a lot of flexibility with your content. You can set up titles, meta descriptions and Social Media sharing information for each post and page. One of the best things about Yoast SEO is its beginner-friendly features. However, in their quest to facilitate newcomers in using Yoast, the creators have basically hidden all the advanced options – making you manually turn custom fields on. On top of that, Yoast SEO and readability recommendations force you keyword stuffing or disregard the importance of LSI. Sometimes, this may lead your post out of the subject. So, If you use Yoast SEO, especially as a WP beginner, you should take these suggestions as exactly that – only suggestions.

Yoast SEO

Rank Math Introduction

RankMath is another plugin for Search Engine Optimization (SEO) for WordPress. Plugin developer claims that Rank Math is the swiss army knife of SEO tools for WordPress.

Rank Math Features 

• Easy to follow the setup wizard
• Clean and Simple User Interface
• Modular Framework
• Code optimized for speed (Lightweight)
• Great support
• Bulk Edit Titles & Descriptions of All Your Content

Rank Math SEO – Best SEO Plugin For WordPress To Increase Your SEO Traffic

Yoast Vs. Rank Math – Set Up Configuration

Setting up is the first feel of any software and this makes a huge difference in the first impression of people. So, let’s compare the setting up of each of the plugins.

RankMath

RankMath setup is quite easy and clean in design. After the installation of Rank Math will bring a 5 steps installation wizard. You can create an account via Google, Facebook, or email. But this is skippable.  After that, you are required to site name, search console details, sitemap configuration, advanced optimization, and confirmation of the setting. Once you finish the setting, you will be able to go for more advanced settings.

Yoast SEO

Yoast, on the other hand, provides 8 Steps setup wizard where you have to set up basic settings like site type, organization type, search engine visibility, authors option, title setting, etc. One difference you notice in Yoast is there is a video guide embedded during the setup process. Which might be helpful for beginners.

So,

I think setup wise both plugins provide a great user experience. Rank Math offers more options like search console, sitemap and SEO optimization option which helps automate some of your SEO tasks like making external links no-follow, redirecting attachment pages.

Yoast SEO vs. Rank Math – User Interface

The user interface is a crucial part of any software tool. A clean and minimalist user interface attracts more people and creates value for the users. Let’s discuss about the user interface of each plugin.

Yoast SEO

As far as UI is concerned, Yoast SEO focuses more on functionality than aesthetics. Sure, you can get everything done with all the options neatly organized under well-defined categories. But there is no helping the fact that the Yoast SEO UI seems a bit bland and uninspired.

Rank Math

Rank Math offers a clean dashboard. You can easily turn on and of different features one by one. Each feature is clearly described inside the box along with its status. Rank Math implements a visually attractive interface that not only looks and feels modern but also enhances the user experience.

I personally found that the rank math interface is slightly easy to use. having said that, Yoast has not had that difficulty setting either.

Yoast vs. Rank Math — Keyword Assigning

This feature allows you to populate keywords, write title and meta description, set the permalink, and set the focus keyword of the content. This is an essential part of an SEO tool and without properly maintain these settings, you can’t just optimize your page or post. Both plugins allow you to assign keywords, titles, and meta, permalink and apply different methods to show you how your content looks on the Google page. The following picture shows the keyword assigning interface of both of the plugins.

Yoast SEO

The free version of Yoast allows you to assign a maximum of one keyword to your content. If you want to optimize for multiple keywords, you need to purchase the premium version.

Yoast represents the optimization level of content as green, orange, and red signals. You can analyze the SEO score, readability score,  and Google page preview (both desktop and mobile). Keyword assigning tools is quite easy to use.

Note: Premium Yoast SEO also analyzes the different word forms of your keyphrase, like plurals and past tenses. And not just that, it can analyze different languages – English, Dutch, Spanish, German, and French.

Rank Math

Likewise, Rank Math lets you assign a maximum of 5 keywords for optimization, but you will need to create an account for that which is free. The title, meta, and permalink setup works exactly the same as Yoast and also shows the preview (both mobile and desktop) of the Google page. Rank Math shows the score in the number from 0-100. Generally, if your score is above 80, it turns into green colors. So, you need to optimize your content until your score turns green color.

Moreover, Rank Math can give you keyword suggestions immediately once you start typing the keyword in the “focus keyword” textbox.

The keyword assigning option for both plugins does an excellent job.  The Rank Math gives you a scoring system and Yoast gives you a color signal. It is entirely your decision which one is more appealing for you.

One good thing about Rank Math is, it will automatically start suggesting different keywords as well as longtail keywords based on Google keyword suggestions as shown in the image above. Whereas Yoast lacks this feature.

Yoast Vs. Rank Math – Performance Comparison 

Talking about the performance, we are not quite sure because it is a technical term. But RankMath claims itself a very lightweight, fast, efficient, and well-coded. On the other hand, the release of version 14.0 of Yoast SEO introduces a new feature called ‘Indexables’ which improves the performance of your site and makes it faster. With this feature, Yoast SEO indexes your pages and put the date in a single table in your database

As a user, you do not feel that difference in this case.

Yoast Vs. Rank Math  – Pricing 

Talking about the pricing of these two plugins, RankMath is completely free as of now. Whereas Yoast SEO is freemium, meaning you have to pay to get access to some of its features. Rank Math may go in the premium version after a while but as of now, you can enjoy full fledge features for free.

Yoast Vs. Rank Math – Google Search Console Integration

When it comes to Seach Console integration, Rank Math makes it much easier. You can integrate the Seach Console during the setup process, all you have to do is input and verify your Gmail account, and it will fetch the associated Search Console data in your WordPress dashboard.

Yoast SEO also allows you to integrate the search console. But it does not provide an interface where you can see your search console records directly.

Yoast Vs. Rank Math – XML Sitemap Integration

A Sitemap file is an important part of any website when it comes to indexing. Without a sitemap, your site can not be fetched by Google’s crawler.  Both Yoast and Rank Math SEO plugins generate the sitemap of your website automatically. The URL of the sitemap will be different for both plugins, however, that does not impact on the site.  In both plugins, you can generate custom sitemaps once respective post types are available on your site, such as news sitemap, image sitemap, etc.

Yoast Vs. Rank Math – Updates

Rank Math brings updates more frequently as compared to Yoast SEO. And you can deem these frequent updates in two ways – either Rank Math is too uncompetitive and gets so many bugs and problem reporting, or it is trying to grow too fast. Rank Math defends their regular updates by saying that they are trying to keep with Google’s updates and algorithms change. For example, they immediately added new Schema Markups after Google’s update and they removed the readability options after the BERT update came up.

Choice is Yours

There is no significant difference between these plugins so that we could directly suggest a particular plugin. You can pick up any plugin. I personally found Rank Math is easy to use but that might not be the same for you.

Yoast is in the market for a long but Rank Math is new compared to Yoast. So, there is more trust in Yoast from millions of users. My suggestion is if you are using the premium version of Yoast then you better not switch. But if you are using free Yoast then you can try both and make a decision later.

Other SEO Articles:

• Do-Follow vs No-Follow Outbound Link – Which one is better?
• Yoast SEO vs All in One SEO Plugin – Which one is better?

If you liked this article, then consider following us on Twitter and Facebook and LinkedIn.

The post Yoast vs Rank Math SEO Plugin – Which One Is Better? appeared first on Acme Themes Blog.

One reason for being this popular is because of the plugins’ availability. There are more than 55000 active plugins in the WordPress directory to choose from. It adds extra functionality to the WordPress website without even touching a single line of code.

For a business website, you need to take care of lots of things in order to maintain the website’s effectiveness. Such as SEO, website speed, backup, designs and many more. So, here I have listed the essential plugins that you need to have in order to make a complete website. Check it out!

Here are the 10 Essential Plugin Every Business Website Must Have

1. Gutentor – To Design a Website You Want

Gutentor is one of the best page builder based on the Gutentor Block Editor. You can build any type of website using its ready-made templates and awesome blocks.

If you install Gutentor on your website, you can create almost any type of website with built-in blocks instantly. You do not need to have coding knowledge at all. Its dynamic columns allow you to create any number of columns and add necessary basic elements. Customize its advanced typography, media files, colors, and styles to convert your imagination into reality.

Major Features

• Collection of Awesome Blocks
• Ready-to-import Templates
• Wide range of categories
• Light and Easy to Use
• Advance and Dynamic Columns
• Highly customizable row/columns options available for creative designers

Price – Free

Read – 10 Reasons to Build a Website on WordPress Platform

2. Yoast SEO – To Improve Website SEO

Search Engine Optimization is one of the key tasks for website owners. Yoast SEO plugin is the best tool used by millions of professionals around the world. It has been helping millions of content creators to rank higher in search engines.  It is very easy to use a plugin that comes in both free and premium versions. But you get lots of cool features in the free version.

Yoast SEO is used by small websites to large organizations in every corner of the world. So, we highly recommend the Yoast SEO plugin.

You can check the Yoast SEO vs All in One SEO here, There are another best SEO plugins naled RankMath. You can use any one among these three plugins for content optimization.

Major Features

• Keyword Optimization
• Readability Score
• SEO Score
• Breadcrumb Setting
• Internal Linking Suggestion
• Content Insights

Price – Freemium / Starting Price $89

3. TablePress – For Creating Tables Easily 

In the list of 10 essential WordPress plugin, we have TablePress. It allows you to create and manage beautiful tables in a simple way. You can easily embed the tables into posts, pages, or text widgets with a simple Shortcode. Table data can be edited in a spreadsheet-like interface, so no coding is necessary.

Tables can contain any type of data, even formulas that will be evaluated. An additional JavaScript library adds features like sorting, pagination, filtering, and more for site visitors. Tables can be imported and exported from/to Excel, CSV, HTML, and JSON files.

Core Features

• Easily manage and edit tables
• Embed tables in your posts, on pages, or in text widgets using a Shortcode
• Easy editing interface
• Easily link image file from the media library

Price – Free

4. Broken Link Checker – For Fixing Broken Links

Another important plugin you must have is the Broken Link Checker. This tool allows you to check the broken links on your website. Broken links cause users to leave your site faster, slow down search bots, lead to lowering where you show on search pages and can hurt your Google ranking.

With +700,000 active installs, Broken Link Checker is the most popular free link monitor for WordPress. If you are searching for an easy way to find and fix broken links in WordPress, Broken Link Checker will scan your site, notify you when a broken link is found and make suggestions for fixing your links. Simple and powerful.

Core Features

• Monitor, Detect broken links on the site
• Highlight – Configure posts to display broken links with a custom style.
• Edit links directly from the settings page

Price – Free

5. WP Smush – For Image Optimization

Website speed matters! Right.

And speed is highly affected by the image you use. WP Smush helps to optimize your images turn on lazy load, resize, compress and improve your Google Page Speed with the incredibly powerful and 100% free WordPress image smusher. This plugin decreases the size of the image without dropping its quality.

There are more than 1 million active users of this plugin. Check out some core features and don’t forget to have it on your WordPress site.

Core Features

• Lossless compression
• Optimize up to 50 images with one click
• Quickly detect images that are slowing down your site
• Automated image optimization
• Multisite Compatible  and many more

Price – Freemium

6. Social Sharing Buttons – For Social Sharing

Making content sharable is one of the best practices to promote a website. If your content is easily sharable across social platforms then there is more chance of reaching the new audiences. For this, you need a perfect plugin.

Social Sharing Button by Mediavine, formerly Social Pug is an easy, all-in-one social sharing plugin. You can add social share buttons that integrate beautifully with your website’s design, leading to increased engagement and reach.

The free version of this social sharing plugin allows you to customize the four biggest social media platforms; Facebook, Twitter, Pinterest, and LinkedIn.

Core Features

• Easy to install and setup
• Multiple setup buttons locations
• Easily customizable buttons labels
• Total share count display

Price – Free

7. Wordfence – For Firewall and Malware Scanning

Wordfence includes an endpoint firewall and malware scanner that was built from the ground up to protect WordPress. Our Threat Defense Feed arms Wordfence with the newest firewall rules, malware signatures and malicious IP addresses it needs to keep your website safe. Rounded out by 2FA and a suite of additional features, Wordfence is the most comprehensive WordPress security solution available.

Core Features

• Leaked Password Protection
• Advanced Manual Blocking
• Country Blocking
• Two Factor Authentication

Price-  Freemium

8. UpdraftPlus – For Backup/Restore

Hacking, server crashes, dodgy updates or simple user error can ruin your WordPress site. That’s why you need UpdraftPlus. Keep your WordPress site safe.

UpdraftPlus is the best website backup and restoration plugin for WordPress.  You can back up your files and database backups into the cloud-like and restore them with a single click. Backup into the cloud directly to Dropbox, Google Drive, Amazon S3 (or compatible), UpdraftVault, Rackspace Cloud, FTP, DreamObjects, Openstack Swift, and email.

Core Features

• Backup time and scheduling
• Cloning and migration
• Also backup non-WordPress files and databases
• Pre-update backup

Price – Freemium

9. OneSignal Push Notification – To Send Push Notifications

In the list of the best plugin for business websites, we have a OneSignal Push Notification plugin. It helps you to increase user engagement on your website by sending visitors targeted push notifications. It sends a notification to those users who have accepted the subscription. Visitors receive these notifications even after they’ve left your website, thus driving re-engagement.

You can configure notification delivery at preset intervals, create user segments, and customize the opt-in process for visitors.OneSignal’s free plan allows targeting up to 30,000 subscribers with push notifications.

Core Features

• Supports on all browsers
• Automatic notification
• Targeted segments
• Opt-in Customization
• Real-time analytics

Price – Freemium

10. Contact Form 7 – To Create Simple Contact Form

Contact Form is another important plugin that extends functionality to create a form on a website. It is a very simple plugin that lets you manage multiple contact forms on your website. You can easily customize the form and the mail contents flexibly with simple markup. The form supports AJAX-Powered submitting, CAPTCHA, Akismet spam filtering.

So, we highly recommend downloading the Contact Form 7 plugin right as a very first plugin. Contact Form 7 is a free plugin that you can download and use straight away.

Price – Free

Bonus

We recently found out two more plugins that you should consider having on your website.

11.  wpDataTables – for Tables and Charts

wpDataTables is the best Tables and Charts WordPress Table Plugin. It makes your work with charts and data management simple and hassle-free. Thousands of businesses and professionals are relying on wpDataTables with their financial, statistical, commercial, and scientific data. 

Core Features

• Responsive design
• Supports any data source
• Advanced filtering
• Tables pre-filtering through URL
• Visual Composer integration

Price – Freemium

Download wpDataTables

12. GDPR Cookie Consent

GDPR Cookie Consent, a great plugin to help you make your website GDPR compliant, has over 800000+ active installations in the WordPress plugin directory. The plugin is packed with features that include adding a banner to your website that can be customized to look as part of your website, block cookies according to the consent given by the users, manage cookies, enable the users to accept or reject cookies, etc.

Core Features

• Notice with Accept and Reject options.
• Cookie details configuration from the backend
• Cookie notice style customization
• Cookie Audit module
• (Optional) accept cookie policy if the user scrolls
• WPML compatible

Download GDPR Cookie Consent

Price – Freemium

Other SEO Articles:

• 13 Essential SEO Tips For WordPress Website
• 10 Common Off-Page SEO Techniques
• Technical SEO For a Website?

If you liked this article, then consider following us on Twitter and Facebook and LinkedIn.

The post 10 Must Have WordPress Plugins For Business Website appeared first on Acme Themes Blog.

If you are stuck having the following questions in mind

Which SEO Plugins in Good for WordPress in 2019?

Whether to use Yoast SEO or All in One SEO Pack?

Is Buying SEO plugin worth it? or How these plugins stand out differently in the market?

Then, we are going to dig down into details about Yoast SEO and All in One SEO Pack in this article.

And before we dive right into the details, make sure that your site is already served in HTTPS, since sites without HTTPS indicate that your site is not secure, and will potentially damage your website SEO.

What Does an SEO plugin Do For WordPress Website?

SEO plugins do not do a complex task for you. Instead, it simply helps in making the content technically sound. When it comes to quality and really good content, the SEO plugin has nothing to relate to. That means, relying completely on the SEO plugin for better ranking is one of the biggest misconceptions.

So, you need to develop the best content by yourself. But, WordPress plays nice with Google and other search engines, has loads of themes and plugins for advanced SEO optimization, is fast and mobile-friendly, community-supported, secure, and easy to learn. In short, WordPress is the perfect CMS for SEO and building websites that rank well. This is where the SEO plugins come into action.

Overview of Yoast SEO

No doubt, the Yoast SEO plugin is one of the best and most downloaded WordPress plugins as of now. This WordPress SEO plugin helps you with your search engine optimization. Since its launch time back in 2008, Yoast has helped millions of people all across the world.

Yoast SEO does everything in its power to please both visitors and search engine spiders. A dedicated team of developers, testers, architects, and SEO experts works daily to improve the plugin with every release.

So, Yoast SEO is for a business owner, professional blogger, content creator, developer, or SEO expert. It helps you keep your website in perfect shape. 

Core Features of Yoast SEO Plugin

• The SEO analysis
• Readability Analysis
• Snippet preview for Desktop and Mobile
• The most advanced XML Sitemaps functionality at the push of a button.
• Full control over site’s breadcrumbs
• Canonical URL to avoid duplicate content

Premium [paid] Features

• Social previews
• Insights tool for focused keyword/keyphrase
• Article optimization for synonyms and related keyphrases
• Automatic internal linking suggestions and many more

Pros and Cons of Yoast SEO Plugin

Yoast SEO plugin is as popular as it offers a lot of flexibility with your content. You can set up titles, meta descriptions, and Social Media sharing information for each post and page. One of the best things about Yoast SEO is its beginner-friendly features. However, in their quest to facilitate newcomers in using Yoast, the creators have hidden all the advanced options – making you manually turn custom fields on. On top of that, Yoast SEO and readability recommendations force you keyword stuffing or disregard the importance of LSI. Sometimes, this may lead your post out of the subject. So, If you use Yoast SEO, especially as a WP beginner, you should take these suggestions as exactly that – only suggestions.

Yoast SEO

Overview of All in One SEO Pack. 

All in One SEO Pack, on the other hand, was primarily created in 2007 to help people to rank higher in search engines. 

All in One SEO comes with a similar box setting to edit SEO settings on each post and page. You simply edit the title, description as shown in the fig below. One major difference you notice is, there is no content analysis or SEO scoring unlike in Yoast. 

You can manually enable or disable features like Social Meta, Robots.txt, Sitemap.xml, Video Sitemap, File Editor, Importer/Exporter from the Feature Manager as shown in fig.

All in One SEO Pack Features

• XML Sitemap support
• Image XML Sitemap
• Google AMP support
• Advanced Canonical URLs
• Automatic notification to Search Engines after making any changes
• Automatic title optimization

Premium [Paid] Features

• Advanced Support for WooCommerce
• Advanced Google Analytics tracking
• SEO for Categories, Tags and Custom Taxonomies, and many more…

Pros and Cons of All in One SEO Pack

One good thing about the All in One SEO Pack is simple and easy to set up. When it comes to setting up SEO for individual posts, things are much simpler here – you can edit the title and description. What is more, you can use All in One SEO Pack’s advanced tools to control indexing and search engine following as well as turn it off for a particular post. On top of that, the All in One SEO Pack offers lots of features in the free version that you should not pay a single penny.

But there is no content analysis or SEO scoring unlike in Yoast.  All in One SEO does not have breadcrumbs navigation and importing data from Google Search Console features. However, not having these two features wouldn’t have any drastic impact on your site’s SEO. The free version of All in One SEO comes with no support. The All in One SEO Pack Pro version comes with one year of professional support.

All in One SEO – Best WordPress SEO Plugin – Easily Improve SEO Rankings & Increase Traffic

What is Common in Yoast SEO and All in One SEO Pack?

Both of the plugins are developed with the same goal – is making SEO tasks easy for WordPress websites. The plugins come with many features as much as possible to be the number one SEO plugin in the market. Some of the common features of these plugins are

• Creating and editing XML Sitemaps and Robot.txt files for a website
• Meta Descriptions and Titles
• Social media integration
• Available in Multiple Languages
• Avoiding duplicate content with canonical URL
• Schema.org Markup and many more …

Yoast SEO and All in One SEO Pack Stat as of 2019

[Extra] SEO Tool for WordPress Users

WordPress SEO is a complex list of tasks that requires the usage of multiple SEO tools and plugins. While Yoast SEO Plugin and All In One SEO Pack are fast to set up for WordPress installations and configurations, you still can miss essential SEO features for ranking high in Google. We found SE Ranking to be the most user-friendly software for SEO and online marketing professionals. It can analyze competitors, select keywords for keyword lists, get rid of site technical errors, examine broken links, and much more. Mind that once you’ve done with website optimization, there’s a long path to overcome to get organic traffic and grow conversions.

SE Ranking Features

• Keyword rank tracking for multiple GEO and devices
• SERP features monitoring
• Integration with Google Analytics and Google Search Console
• Keyword suggestions and analysis for organic and paid search
• Detailed site audit with issue descriptions for crawled pages
• The on-page check covering content, metadata, link analysis
• Backlink profile analysis including new and lost links, referring domains, and anchor texts
• Auto reports and page changes monitoring

Conclusion!

After comparing all the features and functionality of these two plugins, now we are clear about these two plugins. At the same time, we are clear about the fact that the plugin is not going to create awesome content for us.

Having said that, installing plugins only does not make that much difference. However, choosing a good plugin may help us to do a task more effectively.

We use Yoast SEO as it is easy and features like consistent snippets in the search results, breadcrumbs setting, canonical URLs, etc. Yoast SEO also generates SEO and Readability Score which is quite helpful for determining keyword density and English readability. On top of that, the Yoast Team has lots of video tutorials about how to set up and SEP tips, whereas All in One SEO Pack seems lagging in making tutorial videos. According to our experience, Yoast is a good choice for a beginner as it makes it easy to optimize and hides most of the good stuff behind.

This makes Yoast a #1 SEO Plugin and stands out in the WordPress Community.

Other Posts:

• Yoast vs Rank Math SEO Plugin – Which One is Best?
• 13 Essential SEO Tips For WordPress Website
• Essential Basic Setup for Brand New WordPress Website

The post Yoast SEO Plugin vs All In One SEO Pack | Which One is Better? appeared first on Acme Themes Blog.